Role: Art Direction, Graphic Design
Team: Kamp Grizzly, Icon Motosports, Ryan Miller (Senior Art Director), Grant Wheeler
The goal of this video was to let the world know about a new paint finish for Icon Motosports' helmets. This video features the Airframe Pro helmet.
We wanted the helmet to be born in Space, starting from an 'intelligent liquid' which impregnates a small space rock and uses the rock to form the helmet.
We used various references including magnetic 'Ferro' fluid as the intelligent liquid that forms the base of the helmet.